Kelley Blue Book's first national broadcast campaign utilized 3D projection mapping to reimagine the brand. Advertising agency Doner and Leviathan combined a TV spot with visual pyrotechnics to breathe new life into the 86-year-old KBB.

Roles

3D Motion Designer • Compositor

- Designed and animated projection VFX, lighting, and transitions.

- Established pre-production and post-production pipelines for adjustable art direction.

- Modeled and animated various mechanical components.

- Composited lighting effects and 3D transitions.