Kelley Blue Book
Opportunity
The opportunity was to create Kelley Blue Book's first-ever broadcast campaign, showcasing their technological prowess deeply rooted in real life through a projection experience.
Outcome
The outcome was a dazzling display of light and color that captivated audiences both on set and through their TV screens. We transformed ordinary vehicles on a typical city street into canvases for fantastic imagery, blending real-world elements with sci-fi-inspired visual effects to spark viewers' imaginations.
